Google (real name Darren Booth), “but we don’t take things too serious.” “We are serious about what it takes to succeed in this music,” says the group’s manager, Dr. The way Bad Boy Chiller Crew see it, there’s no need to make it an either/or. in 2004 with “Guns Don’t Kill People Rappers Do.” Going back further, one could spot echoes of Goldie Lookin Chain, a Welsh hip-hop comedy group that managed to score a Top 10 hit in the U.K.
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(In what’s still probably the most succinct definition of their use of “charva,” Clive told The Guardian last year, “It’s like you are one of the boys but you’re also a toerag!”)īad Boy Chiller Crew’s boisterous blow-up has raised an inevitable question: Are they serious or is it a joke? In their antics and music, there are hints of Kurupt FM, the pirate radio and grime/garage crew at the heart of the excellent BBC mockumentary series People Just Do Nothing. They are indeed loud, rowdy lads, but as with so much slang, the word carries a strong sense of community and place for them - another way for Bad Boy Chiller Crew to wear Bradford proudly on their sleeves. For Bad Boy Chiller Crew, though, it’s a term of endearment.
“Charva” is a spin on the insulting British slang term “chav,” usually leveled at loud, rowdy lads with an added bite of classism. “Don’t You Worry About Me” anchors BBCC’s new EP, Charva Anthems, out today, May 14th. “I feel like people are behind us because they used to like all this stuff, and we’re bringing the past out, but we’re putting our twist on it and making it new,” says Kane, the group’s musical mastermind. They have the commitment and charisma of all great party-starters, as well as the capacity to take something regional and a little retro, and tweak it into something vibrant, fresh, and universal.
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And their recent single, “Don’t You Worry About Me,” just cracked the Top 40 of the British charts.īad Boy Chiller Crew are devoted to the ever-righteous pursuit of having a good time, and they’re breaking at a moment when having a good time is actually possible for the first time in more than a year. They’re now booked to play the Leeds Festival in August, with a U.K.
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Their 2020 debut, Full Wack No Brakes, showed they could throw a hook, land a punchline, and dodge and weave over the relentless pulse of a delirious bassline beat. In the few years since, Bad Boy Chiller Crew’s unexpected injection of life into a largely forgotten sub-genre, combined with their outsized personalities and their penchant for internet Jackass-ery, has turned them into legitimate pop contenders in the U.K.
Kane), and Sam Robinson (a.k.a Clive, for some reason) - known collectively as Bad Boy Chiller Crew - saw an opportunity in this musical vacuum and grabbed it. dance music was flirting more with grime and hip-hop, it was rare to hear anyone try to rap over a bassline track. garage that originated a bit south in Sheffield and spawned mid-2000s hits like T2’s “Heartbroken” the sound was all big club beats and soaring pop/R&B vocals, but even though it emerged at a moment when U.K. Bassline is a harder, faster off-shoot of U.K. It began with a kind of party music that remains beloved in Bradford - a large city in Northern England, hammered by the same kind of deindustrialization that’s hit the whole region - but hasn’t been popular anywhere else in the U.K. And when you start playing the new stuff, they didn’t like it.”Ī few years later, he and his friends decided to try something new anyway. Certain tunes, like Robin S.’s ‘Show Me Love,’ they still go off in a Bradford nightclub like it’s just come out. “Everyone else is up to date, and we’re still spinning a record that’s 25 years old. “It’s the land that time forgot,” he says, with affection and resignation. When Gareth Kelly used to DJ around Bradford, England, in the mid-2010s, he noticed something about his hometown.
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